Our Values
Our Values
grey background

Our Values In Action

We believe a fit woman is fit for everything. Fit to run, fit to lead, fit to win. But we know there’s a reason why they say that talk is cheap, so we’re putting our money where our mouths are. In the end, we’ve found that the women we meet and the lives we affect do so much more to inspire us than we could possibly do for them. But we’ll keep trying.

Our Values In Action

We believe a fit woman is fit for everything. Fit to run, fit to lead, fit to win. But we know there’s a reason why they say that talk is cheap, so we’re putting our money where our mouths are. In the end, we’ve found that the women we meet and the lives we affect do so much more to inspire us than we could possibly do for them. But we’ll keep trying.

Movers & Makers

Our Movers & Makers program was born out of a desire to support other women-owned businesses and provide the best possible products. We’re inspired by and pumped to work with such boss women: women who are not only breaking the glass ceiling… but bringing down the house. 

Learn How to Become a Mover & Maker

Meet the Movers & Makers

Erika Togashi

Erika Togashi

Founder, SEPTEMBER


Brittany Coleman

Brittany Coleman

Founder, Tough Cutie

Bronwen Lodato, Bronwen Jewelry

Bronwen Lodato

Founder, Bronwen Jewelry

Cassie Abel, Wild Rye

Cassie abel

Founder, Wild Rye

Erika Togashi

Erika Togashi

Founder, SEPTEMBER

Brittany Coleman

Brittany Coleman

Founder, Tough Cutie

Bronwen Lodato, Bronwen Jewelry

Bronwen Lodato

Founder, Bronwen Jewelry

Cassie Abel, Wild Rye

Cassie Abel

Founder, Wild Rye

Jennifer Ferguson

Erika Togashi

Founder, SEPTEMBER

Brittany Coleman

Brittany Coleman

Founder, Tough Cutie

Bronwen Jewelry

Bronwen Lodato

Founder, Bronwen Jewelry

Cassie Abel

Cassie Abel

Founder, Wild Rye

Movers & Makers

Our Movers & Makers program was born out of a desire to support other women-owned businesses and provide the best possible products. We’re inspired by and pumped to work with such boss women: women who are not only breaking the glass ceiling… but bringing down the house.

Learn How to Become a Mover & Maker

Meet the Movers & Makers
2021 Pitchfest

T9 Pitchfest

In an effort to continue to grow our community of women leaders and entrepreneurs, we launched T9 Pitchfest: a 2-day woman-powered event (and our favorite time of year here at T9HQ) where badass women entrepreneurs gather to network, learn, and ultimately, pitch their brand and their gear.

Learn More
2021 Pitchfest

T9 Pitchfest

In an effort to continue to grow our community of women leaders and entrepreneurs, we launched T9 Pitchfest: a 2-day woman-powered event (and our favorite time of year here at T9HQ) where badass women entrepreneurs gather to network, learn, and ultimately, pitch their brand and their gear.

Learn More

See The Stories

Badass Women Entrepreneurs

T9 Movers & Makers

Entrepreneurial Truth: Luck and Hard Work

Sensi Graves Swimwear

MM PF 2019

Movers & Makers Pitchfest 2019

Entrepreneurial Truth: It's Team Sport

Bronwen Lodato Jewelry

See The Stories

Badass Women Entrepreneurs

T9 Movers & Makers

MM PF 2019

Movers & Makers Pitchfest 2019

Entrepreneurial Truth: Luck and Hard Work

Sensi Graves Swimwear

Badass Women Entrepreneurs

T9 Movers & Makers

working in sustainability

Working In Sustainability

Sustainability is a big job, and we’re a small business. So we’ve partnered with some of the best in the sustainability business to provide women with gear they can not only trust, but also believe in. We’re grateful to them for setting the bar high for their products, for themselves, and for all of us.

Hear more about our partnership with Toad&Co and the gnarly path to sustainability on our blog.

working in sustainability

Working In Sustainability

Sustainability is a big job, and we’re a small business. So we’ve partnered with some of the best in the sustainability business to provide women with gear they can not only trust, but also believe in. We’re grateful to them for setting the bar high for their products, for themselves, and for all of us.

Hear more about our partnership with Toad&Co and the gnarly path to sustainability on our blog.